Portfolio

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  • Conceptualization and managing of entire digital marketing and communication of the brand.
  • Raised brand awareness through successful PR Campaigns resulting in 500k+ impressions
  • Aided in brand recall through various ad campaigns that resulted in more than 10x increase in engagement
  • Led a brand revamp through campaigns, directed and produced celebrity endorsed content resulting in younger & localized outlook

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  • Conceptualization and managing of entire digital marketing and communication of the brand.
  • Strategized the repositioning of the brand from Ispaghol to a lifestyle fiber supplement drink
  • Created brand repositioning through endorsements of fitness, lifestyle & celebrity influencers.

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  • Developed a new category through strategic consultation with the brand to launch an all-digital mediums
  • Created brand strategy & guide
  • Deployed various influencers from different digital platforms i.e. TikTokkers, TV Actors & Fashion Models to create launch collateral.

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  • Managing of entire digital marketing and communication of the brand.
  • Launch a legacy snacks company on to the digital band wagon resulting in brand uplift, recall & excellent engagement through functional & gameplay content.
  • Designed & developed various branding assets i.e. 3D designs of Mascots, packaging material, etc.
  • Managed various PR campaigns to introduce brand to newer audience & ignited nostalgic moments.

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  • Strategic consultancy for development of newer markets, improved customer experience & digitalizing the systems.
  • Consulting on improving & innovating business models
  • Strategic guidance on acquiring various international brands

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  • Developed content for Red Bull
  • Campaign generation & execution

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  • Created PR Campaign using beauty & fashion influencers to drive up outlet visits
  • Aided Body Shop in the various marketing campaigns

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  • Introduced & trained C-Level executives to deploy design thinking process in their decision making
  • Produced & developed various video collaterals to promote and engage student’s events
  • Produced & organized a celebrity fashion/lifestyle award show

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